Housing.com is a leading Indian proptech platform that helps users discover, evaluate, and purchase residential properties across Tier 1 and Tier 2 cities. With an intuitive interface, users can browse listings, explore properties on interactive maps, and connect with brokers, all in one place. The platform serves homebuyers, renters, developers, and real estate brokers, making property discovery seamless from search to site visit.

Our contribution

DianApps Contribution in Scaling the Housing.com Platform

DianApps partnered with Housing.com to re-engineer and scale their real estate discovery platform across web and mobile. We leveraged a modern tech stack, React Native, Next.js, Node.js, Python (AI/ML), and AWS/GCP, to rebuild the platform with a mobile-first, modular architecture. Our work spanned AI-driven personalization, lead qualification, map-based discovery, broker dashboards, and performance optimization. This enabled Housing.com to significantly improve user engagement, lead quality, and conversion rates across their platform.

Solving the Challenges

Before

Slow page loads causing high user drop-offs and fragmented UX across devices

Poor intent filtering leading to low lead-to-site visit conversion rates

No interactive or map-based property browsing experience

No actionable analytics for brokers or developers to track listing performance

After

Mobile-first modular architecture reduced page load speed by 50%

Multi-step inquiry flow with intent scoring improved qualified leads by 35%

Map-based discovery with filters and clustering made property search location-driven

Revamped dashboard delivered real-time analytics and actionable insights

Result

DianApps' collaboration with Housing.com transformed India's leading proptech platform into a faster, smarter, and more conversion-driven experience. By rebuilding the platform's foundation with a mobile-first architecture, AI-driven personalization, and an intelligent lead qualification system, we helped Housing.com significantly improve user engagement, listing quality, and broker efficiency. The platform now delivers a seamless property discovery journey, from search to site visit, while empowering developers and brokers with actionable insights. This has strengthened Housing.com's market leadership across Tier 1 and Tier 2 cities, driving meaningful growth in revenue, retention, and user satisfaction.