There was a time when healthcare services were confined to hospitals and private medical centers.
There was a time when healthcare services were confined to hospitals and private medical centers. Today, with the changing lifestyle, the demand for immediate and remote services has become a need of the hour – from both patients’ and medical professionals’ perspective. A clear result of this is that today there is a wide range of doctor appointment apps and mobile health apps prevailing across the Play Store and App Store.
However, this is not the end of the story.
With time, mobile health app users have become more impatient and demanding. They, just like what recorded in the case of other mobile apps, have begun asking for a better user experience (UX). They have started uninstalling the applications and ignoring the websites that do not connect them to the best healthcare service providers or serve them with other options immediately and effortlessly. Something that has made it imperative for medical practitioners and even healthcare apps developers to focus on improving the user experience (UX) of their mobile apps.
Assuming you to be one such healthcare practitioner who is about to enter the mobile market or hoping to redesign your app to sustain itself in this mobile market, we will be focusing on different ways UX experience can be improved in this article.
So, here we begin.
Best Ways to Enhance UX Experience of Your Healthcare Application
1. Go Minimal
When it comes to a healthcare mobile application, it’s certain that the person interacting will be in a hurry to come across the best mobile health expert or get a clarity of their symptoms.
So, knowing the impatient and stressful situation that person is going from, it is necessary for every healthcare apps developer and medical service provider to look into how to minimize the app design – both in terms of UI and UX. That implies, eliminating all the unnecessary buttons and interactions from the mobile environment that could waste their time and make them angry, including the lengthy sign-up process.
2. Use Simple Language
Many doctors and development teams go with the notion that using medical terms will give a boost to their application. They will give the impression that the associated parties are well-familiar and experienced in this field.
However, it is not so.
Though the apps are used by the doctors too, the main target audience of doctor appointment apps and other such mobility solutions is patients. Ones who know the common terms only.
So, it is again advised to use simple and common words in the mobile application so that patients could understand them fully, trust the platform, and look ahead to enjoying its services.
When talking about replacing the medical terms with simple words, you can go with like-
- Instead of ‘Veisalgia’, you can use the term ‘Hangover’.
- ‘Synchronous diaphragmatic flutter’ can be replaced with ‘Hiccup’.
- ‘Brain freeze’ can be employed at the place of ‘Sphenopalatine Ganglioneuralgia’, etc.
3. Improve App Loading Speed
It has been found that any application that fails to load within 5 seconds loses a considerable amount of users visiting the platform. This means it is extremely important to improve the loading speed of healthcare applications, regardless of whether a user is visiting the homepage for the first time or the nth time after going through all the app pages.
When it comes to reducing the app loading speed, various development practices should be taken into consideration including removing heavy image files.
4. Add Empathy
Another best way to rule the hearts and minds of your targeted user base and stand out of the competition is to focus on empathy. That implies, adding elements that make patients feel valued, lower down their stress level and add a tint of trust into the ecosystem. A perfect way of which is to use the right combination of font and color in the healthcare mobile application.
5. Embrace AI-based chatbots
Introducing AI-powered chatbots is yet another way mobile health app developers like DianApps prefer to improve the user experience of a healthcare mobile application.
These chatbots, using their ability to mimic human nature and knowledge, offer the facility of communication with patients 24 x 7. Also, they take away mundane tasks such as noting down the symptoms and offer personalized advice to all; making their experience better than ever.
6. Ensure Patient Data Security
One of the biggest fears of patients using any mobile application is the hack of their private data.
By implementing the right privacy and security considerations along with following compliances like HIPAA, you can again provide a better user experience to your targeted user base.
7. Consider Reviews
Lastly, focusing on reviews is also one of the proven ways healthcare apps developers and medical experts can ensure a better user experience.
This is so because these reviews enable you to know what their pain points are and look into how you can focus on those areas to finally enhance their user experience. And this way, reap better benefits of investing in healthcare app development.
Now as you are familiar with different ways to upgrade the user experience (UX) of a healthcare mobile application, do not take the back seat. Connect with the right healthcare app developers today!