Successful Product Development – A Fanatical Myth or an Achievable Feat?

Successful Product Development – A Fanatical Myth Or An Achievable Feat

Successful Product Development – A Fanatical Myth or an Achievable Feat?


Software development is the need of the hour in our fast-growing world. Computers, technology, and smartphones are extensively used nowadays and to complement that evolution, the principles to design and promote software also have to change at a constant pace. At one glance, software product development seems very easy to accomplish, but at deeper levels, there are specific organized principles to be kept in mind. It has been termed Software Development Life Cycle (SDLC) and many software and mobile app developers and companies are encouraged to keep this in mind. Before we get into the specifics, let us elaborate more on product development and its features.

Stages of Product Development

Software product development is the entire process and guidelines required to develop software of any kind. It is also called “Full-Cycle Development” as it incorporates all the systematic stages necessary for this. The principles are outlined as follows:

Validation of the idea

This is the first step where the idea of the product/ software will be discussed and the key features and all the functions will be defined. This is the outline of the entire app or software and this is very important. If you cater to a client, then this is the phase where you include all his ideas and opinions to create exactly what he/she wants. Analysis of the app and its uses, broad-spectrum services, and functioning will be discussed here.

Some companies do more extensive research at this phase by sending out Google forms and statistical analyses to understand if the app is useful, whether there is a need for such apps and how will the users respond to it. The user opinions are very important as it validates your concept and gives you an idea how to proceed to the next step.

Design and Software Development

This is the creative step where the interface and the app are actually constructed. The team devoted to this will be creating wireframes to show how the app would function (called product architecture) and then move to its development to make it interactive. This helps the client to see his idea in function for the consumers and any hitches or cracks in the process can be rectified. Here, the key aspects can be focused on and improved for better performance.

Beta Version Development

This is also called Minimum Viable Product development where the basics of the app are perfectly encoded and are functioning. This saves money and time and is often used for testing either on the target audience, or the clientele. This is a tried-and-tested method for ensuring the success of the software. The beta version is always the fastest product and is crucial for the optimization of the software.

Quality Assurance Standards Adherence

Adhering to the QA Standard process during product development is very crucial. The processing of software is very important for extremely good product quality. You can see how well the process has turned out by looking at the app’s quality, speed of functioning, and long-term functioning of the app. ‘Fit for purpose’ and ‘Right first time’ are the targets to look for in this QA process, this ensures the usability of the app and maintains a smooth setting.

Product Launching and Digital Marketing

When the product is launched, it should be in perfect condition. After all the above processes, this is ensured. The launching of the product software should be seamless and this attracts a lot of users as the first impression is key. The subsequent step is digital marketing of the app as it leads to more target users and broader reach. This is done by social media engagement and attractive strategies to make it popular. There are two ways for this: Waterfall methodology and the methods discussed where many versions of the app are released beforehand to test and perfect it stepwise called Agile strategy.

Both Consistent and Growth

A good app is not one that just functions well, it should ensure troubleshooting, ready contact services, and constant growth. The maintenance of the app engages the user base and providing them with consistent services that do not break down repeatedly is very important. Growth is the evolution of the product software that is the last part of mobile app development. Here, the trends, the services should speed up and get better to get an edge over other similar apps.

What are the common hurdles you face during app development?

While the above rules seem clear and easy to follow, there will be a lot of challenges that you will face during the process.

Bugs and crashing of the program: This depends on the team that handles your mobile app development and what programs they use. Using good quality scripts and codes and technical knowledge ensures smoother app development.

Encryption and safety: Guaranteeing the safety of the details of the user base are very important. A data breach is a major issue of concern, taking steps to reassure your clientele is a top priority.

Time: To develop perfection, takes time and patience. However, in this fast-paced world, no one can afford to lose precious seconds for development. Making sure it is done timely and efficiently is key.

Cross-platforming: This is essential with many OS operating on various phones. Developing a version that suits all the platforms is both time and energy-saving and reaches out to a larger base.

Tips for flawless product development

Choose a dedicated product development team

The team you work with is very important, their teamwork and how their skills complement ensure the success of your product. There are many app development companies, but choosing the right one that incorporates your demands and can-do extensive research and optimization is mandatory. There are dedicated development team models now that many companies employ to give the best services to one client at a time ensuring thorough quality.

Agile Methodology

Gone are the days where the Waterfall strategy was used to launch a product. With this dynamic and tech-savvy generation, keeping the client and users in the loop from a developmental process is a sure-fire way to create the best product. The communication will be more efficient between the client and all the team-members with periodic updates and discussions.

New customized hourly wages contracts

There is a principle to pay the team called the “Time and Materials” contract where they are paid hourly and in the process of development. This complements the Agile methodology where the client pays for the services he receives. This increases the motivation and quality of the work and helps the team coordinate. There would not be concrete deadlines but rather, there would be milestones in the app’s journey that would be completed.


Despite a successful product development looking scary with all the rules and guidelines, it is actually smooth and systematic. It is just about keeping everyone involved in the loop and creating with a positive mindset to give the best of your company to the world. Companies keep the SDLC in mind not only just to create a stable mobile app development plan, but to see it all the way through in its journey. This is how a successful product can be developed and used to make a mark in the world. Being a leading app development company, we pride ourselves on employing the super-efficient Agile methodology and an untainted track record.


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